Meet Aura, Telefónica's Artificial Intelligence

We improve people's lives with experiences based on natural language.

Find out what it can do
Conoce Aura, la Inteligencia Artificial de Telefónica

We are present in three countries

Germany

Germany

Brazil

Brazil

Spain

Spain

A new model of relationship with customers, based on the abilities of Artificial Intelligence.

30

conversational
channels

400M

interactions
per year

AI Trends

10.30.24

Aura responds to you in a precise and fluent way about our transformation story. 

09.17.24

New GSMA tool helps telcos adopt and measure ethical approaches to AI.

07.02.24

Movistar Experiencia Inmersiva is a platform that offers interactive content in virtual reality, allowing users to enjoy innovative entertainment experiences.